SUCCESS STORY
We helped this Architecture & Design firm in UAE to increase qualified leads through Facebook Lead Ads—resulting in 5.5X more sales leads compared to the previous year.
THEIR STORY
ARCHITECTURE, DESIGN & ENGINEERING
Established in 2017 in Dubai, U.A.E., ANK Architectural
Consultants have created a reputation of providing expertise in
design and engineering consultancy services with office located
in Dubai, UAE. ANK is built on delivering uncompromising
quality and commitment in the disciplines of Architecture,
Engineering, and Interior Design.
THEIR GOAL
REACHING MORE UAE RESIDENTS
ANK Architectural Consultants joined hands with us in 2021
to grow their digital network through social media channels,
build brand awareness and get leads to close new clients.
THEIR SOLUTION
BUILDING THE PERFECT PLAN
ANK Architecture was new to digital marketing and needed a plan to
get business from digital platforms as well as they needed a brand’s
reach to all over UAE. They wanted to test digital ad formats and
targeting options to see what worked best.
Selecting the right audience
To make sure it generated leads that were most likely to convert into
sales, ANK targeted its campaign to residents, builders & investors in
UAE who were 35 years of age and older male & female. The
company also retargeted ads to people who visited its website, since
this indicated that they might be interested.
We successfully drive awareness with carousel and photo ads.
Prospect Leads were captured using the strong lead magnet that
resulted in high CTR.
Other ad formats and targeting options were tested along the way to
see what worked best.
ANK architecture targeted a broad audience (age 25 and up) with
similar image ads to allow both optimization models to find the best
results. Interested people were encouraged to fill in a form with their
details to benefit from the offer.
THEIR SUCESS
CONSTRUCTING A SUCCESSFUL CAMPAIGN
Top Quality Conversions
Using Facebook Lead ads, Ad Republik Media was able to drive
more leads than ever before for ANK Architectures. Between
September 2021–January 2022, it achieved the following results:
• 5x more sales leads compared to the previous year
• 3x lower cost per lead for prospecting campaigns
• 3x lower cost per lead for retargeting campaigns
PRODUCTS USED
Lead Ads
Generate qualified leads for your business.
Photo Ads
Inspire your audience with photo ads.
Video Ads
Capture attention with engaging video ads.
Massenger Ads
Start conversations directly from ads that open Messenger.
Lookalike Audience
Find people who are similar to your customers and contacts.
Measurement
Make better marketing decisions based on insights.
